Take the mystery out of selling on Amazon
A Simple Guide to Amazon’s A9 Algorithm and How It Works
From the day it showed up to today, Amazon has been non-stop growing, becoming one of the biggest if not the biggest retail giant in the e-commerce world. In fact, Amazon enjoys 50% of all online transactions there in the US alone. This is all thanks to the fact that,...
Quick and Easy Ways to Elevate Your Amazon Branding
Shoppers are moving their primary shopping experiences online, and opportunities to leverage your brand management are growing every day. As an Amazon merchant, it’s imperative to craft a brand that guides consumers to your products, builds a strong connection with...
Important Things to Know When You Hire an Amazon Consultant
As an Amazon business owner, you may find that you're doing too much—vetting vendors, fulfilling orders, marketing the brand, and handling customer service. But you can free up some of your time by working with an Amazon consultant. If you always find yourself short...
Amazon Pay-Per-Click: Things to Consider When Using It
Amazon Pay-per-click (PPC) is an excellent online advertising tactic for online sales. It drives sales for businesses that are already established on Amazon and makes it easier for them to expand their market. However, to get started with Amazon PPC, businesses must...
Amazon’s Technical Requirements for Uploading Photos
Amazon is one of the largest e-commerce platforms worldwide, which means that it has buyers from locations around the world. This can be especially helpful for businesses owners who are interested in selling their retail products online. If you are serious about...
Why Amazon Businesses Should Never Ignore One-Start Reviews
68% of shoppers are influenced by customer reviews, while only 12% don't allow reviews to influence their buying decision. 42% of shoppers admitted that negative reviews make them veer away from a purchase. Because online customers aren't able to try out products...
Why All eCommerce Businesses Need an Omnichannel Marketing
The customer journey is becoming more and more complex. In the past, it was simple to know when consumers were visiting your location: They just needed to walk inside and make a purchase. Nowadays, the journey is much more complicated. Consumers are using multiple...
Understanding Amazon’s Best Sellers Ranking
Building a reputable online presence in the e-commerce landscape is challenging with millions of competitors striving to put their products under the digital spotlight. When customers search for products, sellers share a common goal of coming up on the top spot in...
What Your Amazon Products Page is Missing
Everyone shops online—and that is no hyperbole. A key player in the eCommerce industry, Amazon alone makes $4,722 every second from shoppers looking to purchase anything from state-of-the-art technology to home goods. What is on your Amazon product page is important....
A Step-By-Step Guide To Understanding Amazon Ad Campaigns
When Amazon released its Amazon ad campaign feature, it revolutionized marketing online. The online retail giant still uses other sources of pay-per-click advertising, but it monopolized ads on its own website for the products sold there. This compelled sellers to...
How To Be a Top Amazon Health Products Seller
When it comes to selling products online, the sky is the limit. You can sell practically anything online these days, but that doesn’t mean you can make a good profit off whatever you choose to sell. Generally, it’s best to choose a product category that is in high...
9 Best Ways To Use a Keyword Optimization Tool
Small business owners and marketers can choose from a wide range of tools for keyword optimization. The metrics and analytics in these tools vary based on the intended use of keywords for organic search engine optimization or pay-per-click advertising. Each keyword...